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Running a business without promoting it

is like winking at someone in the dark. 

 

Shine a light on your business

with Crush Communications.  

 

Most people are so busy working in their business, they struggle to find the time to work on their business. Or perhaps you are an expert in your field, but lack confidence when it comes to marketing and don’t know where to start? You’re not alone. For many business owners, marketing is an afterthought or something they plan to do “when they have more time”. But it shouldn’t be.

The simple truth is that running a business without promoting it is like winking at someone in the dark. You know what you’re doing, but no-one else does. The most successful businesses and organisations prioritise marketing and have a carefully targeted, strategic plan in place.

That’s where we come in. Our team has more than 30-years combined experience in news media, public relations, marketing and community consultation. We work with businesses and organisations of all sizes to help them communicate effectively with their customers, clients, shareholders, patients, stakeholders and staff.

Whether you want to increase your sales, build brand recognition, enhance your reputation, manage an issue or persuade your audience, we’ll have you crushing it in no time.

 

Running a business without promoting it

is like winking at someone in the dark. 

 

Shine a light on your business

with Crush Communications.  

 

Most people are so busy working in their business, they struggle to find the time to work on their business. Or perhaps you are an expert in your field, but lack confidence when it comes to marketing and don’t know where to start? You’re not alone. For many business owners, marketing is an afterthought or something they plan to do “when they have more time”. But it shouldn’t be.

The simple truth is that running a business without promoting it is like winking at someone in the dark. You know what you’re doing, but no-one else does. The most successful businesses and organisations prioritise marketing and have a carefully targeted, strategic plan in place.

That’s where we come in. Our team has more than 30-years combined experience in news media, public relations, marketing and community consultation. We work with businesses and organisations of all sizes to help them communicate effectively with their customers, clients, shareholders, patients, stakeholders and staff.

Whether you want to increase your sales, build brand recognition, enhance your reputation, manage an issue or persuade your audience, we’ll have you crushing it in no time.

 

PROFESSIONAL SERVICES

Marketing

Social media
Email and digital marketing
Website content
Flyers, brochures and newsletters
Advertising
Branding
Copywriting

Strategic Commmunications

Internal and external communications plans
Grant and tender applications
Award submissions
Issues management
Community consultation
Local, State and Federal election campaigns
Annual reports
Recruitment advice

Public Relations

Effective storytelling
Press releases
Speeches and presentations
Interview preparation and training
Media liaison
Reputation management
Events

Quality content is the most important part of capturing your audience’s attention. We work with you to develop a clear plan that suits your budget, timeline and objectives. From there, we create engaging content and liaise with web developers, graphic designers and photographers to bring your project to life. 

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What is a Brand Story and why you need one

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Head of Public Relations, Larine Statham is an award winning journalist with 15-years experience in news media, feature writing, community consultation and business public relations. Larine graduated from Queensland University of Technology with a Bachelor of Journalism and started her career in Bundaberg print media. 

She worked for Australian Associated Press in Adelaide, Darwin and East Timor before being promoted to Queensland State Political Correspondent. In 2012, Larine took her career in an exciting new direction, as a senior media and policy advisor in both the Queensland and Federal Parliaments. 

After the birth of her first son in Bundaberg in 2016, Larine started her own public relations consultancy. Her greatest strengths are strategic communication, persuasive writing and stakeholder engagement. She prides herself on turning complex and dry material into engaging content that’s a pleasure to read. Creative and proactive, Larine’s work is meticulous. She enjoys mentoring young journalists and media professionals. 

 

Head of Marketing, Nikki Sorbello is an accomplished media and marketing professional with more than 15-years experience working within the Bundaberg Region. With a Bachelor of Communication, Diploma of Marketing and Google Digital Certification, there isn’t much she can’t do. 

Nikki started her career in Hervey Bay and Maryborough as a Cadet Reporter and worked her way up the ranks at APN News & Media to become a Page Design Editor and then Chief-of-Staff and Deputy Editor of Bundaberg’s daily newspaper. 

In 2010 she extended her media skills as a casual producer for the Mornings program for ABC Wide Bay radio, and in 2015 she left the 24-hour news game to co-ordinate public relations and marketing activities for a major private health organisation. Nikki’s special area of interest is social and digital marketing. She enjoys creating time-saving email and social media marketing solutions and campaigns for service and retail businesses of all sizes.         

TESTIMONIALS

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“They copyedit and create professional content for the media and our stakeholder groups, often at short notice. We have had a record number of news stories published in the past 12 months and we have Crush Communications to thank for that. They are an absolute pleasure to work with.”

LESLEY SIMS, ST LUKE’S ANGLICAN SCHOOL

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Larine’s industry know-how and experience have been invaluable in helping us bring together our approach to communications. Larine offers a personalised, professional service and a level of insight that has enabled IMPACT to attract and engage a team of highly qualified people with a skill set that will take IMPACT’s marketing and communications to the next level.  I would recommend Crush Communications to others.”

TANYA O’SHEA, IMPACT COMMUNITY SERVICES 

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“Larine helped us successfully communicate a protracted, complex and sensitive financial transaction with our shareholders, employees, community leaders and the media. I highly recommend Crush Communications.”

JOHN GORRINGE, ISIS CENTRAL SUGAR MILL

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“We have called on Larine to assist with a number of projects over the years including corporate communications plans for delicate projects, regional media releases and also writing submissions.  With Larine’s experience, her ability to quickly grasp the needs of a project and communicate with purpose, we will continue to reach out to Larine for strategic activities. 

“In 2018, Larine assisted us with writing the Queensland Tourism Awards submission for the Mon Repos turtle centre volunteers, taking out Gold in the highly contested category of Outstanding Contribution by a Volunteer Group in Queensland.  Larine is approachable, always professional and understands the importance of timely communication.” 

KATHERINE REID, BUNDABERG TOURISM  

 

LARINE STATHAM

Head of Public Relations

0447 669 431 [email protected]

GENERAL ENQUIRIES

PO Box 2426 Bundaberg Qld 4670

 [email protected]

NIKKI SORBELLO

Head of Marketing

0402 819 215 [email protected]

OUR CLIENTS

Crush Magazine is a free quarterly publication, celebrating everything there is to love about the Bundaberg Region in Queensland, Australia. Available in digital and hard copy formats, Crush Magazine is complemented by SQUEEZE, a monthly e-zine. Designed for visitors and busy locals, the premium lifestyle publication is a project of Bundaberg-based public relations and marketing firm, Crush Communications.  

© Copyright 2019 Crush Magazine All Rights Reserved | ABN 94 640 941 475 |   PO Box 2426 BUNDABERG Q 4670 | [email protected] 

Registration on or use of this website constitutes acceptance of our Terms and Conditions and Privacy Policy. Read our Editorial Code of Conduct. 

Website Design by Catalyst Directions. Photography by Paul Beutel, Selina Ferrais and Tracy Olive. Additional images courtesy of Tourism & Events Queensland. Graphic design by ScribblyInc and Preddy Creative. 

Crush Magazine is printed by Print Craft, Hamilton Q. 

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